If you are here, or living on this planet for that matter, you probably already know who Google is. They are the 900 pound gorilla dominating online search. If you are having a reputation problem, it’s probably also true that it lies within the Google search result pages.

Here are some current Google search statistics; in February 2010 an estimated 6.0 billion search queries were conducted at Google Search, representing 65.2 percent of all search queries conducted during the given time period.

In a month. One month. To boil that down it is over 7.5 million searches per hour. A whopping 128,000 searches per minute. An astounding 2134 searches per second. Yup, that’s power my friends. An awful lot of searches going through their system at any given second, and they are getting more and more of the search market each and every day. Projections suggest that by this time next year Google will be doing close to 10 billion searches per month.

So what does all this mean when it comes to your reputation online? › Continue reading…